Monday, February 27, 2012

BigFatWow! Announces Agreement to Provide 'Inter-Tainment' Centers in Four Mills Corporation Malls.

Internet and Entertainment Destination Adds to Mall Patrons' Shopping

Experience

DALLAS, June 28 /PRNewswire/ --

BigFatWow, Inc., a company providing high- speed Internet access in public areas, announced today it has signed leases with Mainstreet Retail to install its Internet and entertainment centers, called Wow Centers, in four Mills Corporation malls. The Wow Centers will provide mall shoppers with free, high-speed Internet access in a fun and inviting entertainment destination.

The Wow Centers will be installed during July at Franklin Mills in Philadelphia, PA, Gurnee Mills outside Chicago, IL, Ontario Mills in Ontario, CA, and Potomac Mills in Prince William, VA.

"We believe Wow Centers will add tremendous value to The Mills Corporation's already exciting shopping environment," said Fred McCallister, president of BigFatWow, Inc. "The Wow Centers are a new venue for entertainment with the added component of free access to the Internet. We're a perfect fit for their 'shoppertainment' concept."

Wow Centers have a modular design, offering from four to 12 computer terminals to accommodate a variety of retail footprints. Partners and sponsors will provide rich media advertising to consumers via 42" plasma screens, 17" computer monitors and 27" television monitors. Centers will be staffed with trained customer service personnel.

About BigFatWow, Inc.

BigFatWow, Inc. provides free high-speed Internet access in areas of public convenience. Consumers visit BigFatWow!'s Wow Centers to access the Internet, send and receive e-mail and learn about special promotions from strategic partners and sponsors. To date, BigFatWow! has agreements to place Wow Centers in 23 malls. The company enables shopping malls and retail merchants to achieve advanced Internet initiatives while simultaneously bringing shoppers a venue for entertainment and an outlet for using the Internet. In addition, BigFatWow! provides a full complement of professional Internet consulting and development services to support owners, developers and tenants of large regional shopping malls. Partners and sponsors achieve a "clicks and mortar" approach by combining an online and physical presence in public places. BigFatWow! is based in Irving, Texas. For more information, please visit www.bigfatwow.com.

BIGFAT WOW! PHOTO AVAILABLE: www.newscom.com/cgi-bin/prnh/20000420/DATH013

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